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Template triggers in detail

Exactly when each trigger fires, what placeholders are available, and which channels make sense.

This is a reference page for when each template trigger fires. Bookmark it.

Visit lifecycle triggers

  • visit.scheduled — fires 24h before a scheduled visit. Channels: email + SMS. Placeholders: client, visit, company, property.
  • visit.on_the_way — fires when tech taps "En route." Channels: email + SMS. ETA placeholder included.
  • visit.arrived — fires when tech taps "Arrive." Optional (off by default for most tenants). Channels: SMS.
  • visit.completed — fires when tech taps "Complete." Channels: email. Includes photo attachments + AI summary.
  • visit.skipped — fires on skip. Channels: email + SMS. Reason + reschedule date included.

Invoice lifecycle triggers

  • invoice.sent — fires when invoice is issued (typically same as visit complete). Channels: email + SMS. Pay URL included.
  • invoice.reminder — fires at each dunning step (day 3, 7, 14, 30). Channels vary by step. Reminder count available as placeholder.
  • invoice.receipt — fires when invoice is fully paid. Channels: email.

Sales and booking triggers

  • quote.sent — fires when owner clicks Send on a quote. Channels: email + SMS.
  • booking.approved — fires when owner approves a customer request. Channels: email + SMS.
  • booking.declined — fires when owner declines. Channels: email. Decline reason included.

Subscription state triggers

  • subscription.paused — fires on ClientService pause (seasonal or manual). Channels: email.
  • subscription.resumed — fires on resume. Channels: email.

Feedback triggers

  • review.request — fires after visit completion (default: immediately, roadmap: +24h delay). Channels: email + SMS.

Manual triggers

  • newsletter.quarterly — no automatic trigger. Owner sends from Template studio → "Send newsletter." Channels: email.
The triggers list is growing. statement.monthly, visit.rescheduled, and referral.thanks are on the Q4 roadmap.

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